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Baidu’s Buy Rating Maintained at Jefferies


Jefferies analysts maintained a Buy rating and a $179 price target on Baidu (NASDAQ:BIDU), adjusting the analysis to account for recent business activities and adopting a more cautious outlook across various segments.
This adjustment includes expectations of a subdued advertising market in certain categories alongside tempered forecasts for both cloud and non-cloud segments. The analysts emphasized the crucial role of artificial intelligence (AI) in enhancing monetization opportunities and operational efficiencies, highlighting its vast potential. Despite these adjustments, the full-year projections for Baidu have not been altered.

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