Matteo Chinellato
G-III Apparel Group, Ltd. is the parent company of Donna Karan New York (DKNY), a renowned and influential brand. The fashion company opted to commemorate the revamped appearance of its spring 2024 campaign by featuring eight renowned supermodels from the 1980s, such as Cindy Crawford and Linda Evangelista. They shared videos and photographs on social media and their website, much to the joy of their followers. The photographer responsible for the ad is Annie Leibovitz.
Eight supermodels, showcased in multiple social media videos, exhibit clothing items such as blouses, dresses, cardigans, and more. Tasteful and refined jewelry pieces complement these garments, including stud earrings, gold necklaces, gold bracelets, and cufflinks. Many internet enthusiasts shared their thoughts through comments and expressed their appreciation with heart and fire emojis.
The relaunch of Donna Karan featured a lineup of renowned supermodels, including Amber Valletta, Shalom Harlow, Carolyn Murphy, Imaan Hammam, Karlie Kloss, and Liya Kebede, who were chosen to exemplify the strength and influence of women.
Donna Karan made a significant announcement on Thursday regarding the debut of her latest campaign. The name of it is In Women We Trust. The spring 2024 ad showcases renowned supermodels from the 1980s who have previously collaborated on multiple campaigns with the design brand.
The campaign delves into its extensive archives, showcasing many looks and using vintage elements. The campaign showcases designer apparel tailored for lively and different women, with supermodels donning these garments.
The Donna Karan campaign was launched on February 8 through the fashion house’s social media platforms and is currently accessible worldwide on its website and at specific retail locations.
In the news release issued by G-III Leather Fashions Inc., Amber Valletta characterized the campaign as “a potent declaration” and emphasized the necessity for an increased number of women to assume leadership roles, as “women possess distinct modes of thinking.”
A renowned supermodel, Linda Evangelista, remarked that Donna embodies strength and sensuality. You can assume any identity you desire.
Cindy Crawford, a renowned supermodel, stated that this individual provided a fresh approach to dressing that emphasized female empowerment and body positivity. That was her area of expertise, and it continues to be.
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